Makers & Creative Artists Workshop | Showing Up Without Selling Out: Social Media

This 90-minute session helps small business owners, artists, and nonprofit teams understand how to use social media as a tool—not a doomscrolling trap. With humor, honesty, and clear takeaways, we’ll explore what genuine engagement looks like, how to choose the right platform for your goals, and how to digitally engage in a way that’s consistent, sustainable, and totally you. Think of this as a mindful reset + practical toolkit, especially for introverts and overwhelmed creatives.

Learning Objectives:

By the end of the class, participants will be able to:

• Define genuine engagement and set realistic expectations for social media
• Identify their business goals and match them with the right platforms
• Recognize the difference between trends and true alignment
• Create a basic content framework that reflects their business and personality
• Understand how to organize their offerings across platforms with clarity
• Show up online in a way that supports both connection and boundaries

Interactive Opportunities: 

• Thumbs up, Hearts, Comment bubbles
• Choose a platform to post on at the end of class
  – A photo, carousel, reel, story, update, etc.
  – Something you learned/how it relates to your business
  – Tag someone
• Identifying business goals and matching them with the appropriate platforms
• Finding Your Content buddies

ABOUT: The Clackamas Arts Alliance offers its Makers & Creative Artists Workshop series throughout the year. These workshops offer creative people a way to explore business potential and opportunities.